Try shouting this in the street: "Everyone in the IT world is a criminal who is killing the environment and filling the Earth with pollution!" If you do try that, you might find that not many people will openly disagree with you, but very few people here seem to care enough to do anything about it. However, the European market is starting to steer a slightly greener path than most. "Green buying" is the new buzzword on the European market. Clothes or construction materials made from na... [2008-05-08]

  Looking at the successful story of General Electric (GE) would suggest that the answer to that question is feasible if the flow is created and linked to the companies' revenue. When GE's profit growth rate dropped to single digits, the company's President Immelt took out the "Ecomagination Card" as a new business plan. That long word is an emalgamation of ecology and imagination. Experts were cynical and bitter about the idea - after all was GE not a company that was heavily criticized fo... [2008-04-07]